Many businesses are now asking their customers for testimonials and feedback in order to build their reputation, online presence and to attract more customers. Testimonials have many uses so most businesses can put them not only on their website, but also on social media such as Twitter and Facebook. When it comes to all businesses (large and small), the success of the business depends heavily on word of mouth. Testimonials are incredibly effective because real customers provide them, not the business itself.
We know that every successful sale begins with good communication. Testimonials are formal forms of expression that support that concept. They are very powerful tools when it comes to strengthening your branding. It is equally important to investigate your customers’ needs and to find solutions from your line of products. The first step of this conversation involves the emergence of social networking as a marketing tool. The stronger your Twitter and Facebook presence is the better chance your business has to expand your customer base.
You may create a walking-talking advertisement in real time. People are browsing through networks constantly and there are tens-of-thousands of people who are looking for testimonials about a particular brand. So one of the most important things of testimonials is to explain to people why they should do business with you. Share your customers’ positive experiences. Let your social network visitors not only read testimonials about your dealership, but also explore your dealer websites with the help of automatically added links. It’s time to become VISIBLE!
Credibility is essential to the success of your business. Strategic and intelligent use of testimonials can go a long way in promoting your business. The more online visibility and stronger reputation you have and continue to maintain, the stronger your business will become.
We are pleased to offer you some insightful comments by means of a complimentary assessment of your online presence.